Verizon Customers to Exchange 300 Million Messages New Year's Eve

• Posted: Tuesday, January 01, 2008
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• Author: pradhana
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• Filed under: Market Survey

Spreading New Year's wishes is more fun with text, picture and video messages from Verizon Wireless, the leading wireless company with the nation's most reliable wireless voice and data network. This New Year's Eve, Verizon Wireless expects its customers to send and receive more than 300 million messages in the 16 hours between 12 p.m. today and 4 a.m. ET New Year's Day.

Mike Lanman, vice president and chief marketing officer for Verizon Wireless, said, "During holidays such as New Year's Eve, text, picture and video messages allow our customers to personalize their communications with friends and family. Last New Year's Eve, our customers sent and received more than 284 million text messages and nearly 4.75 million multimedia messages, so we fully expect to surpass the 300 million mark tonight.

"Verizon Wireless currently offers more than two dozen phones that allow customers to send and receive text, picture and video messages, including two of this year's holiday favorites — the Venus and Voyager by LG. During the third quarter of 2007, customers exchanged more than 721 million picture and video messages over Verizon Wireless' nationwide network and sent or received nearly 36.5 billion text messages.

In June 2007, Verizon Wireless customers helped the company set an industry record — more than 10 billion text messages were exchanged in a single month. [ABI research]

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