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Zumobi Signs Distribution Deal With Microsoft

Mobile user experience solutions developer Zumobi announced a partnership with Microsoft, which will distribute the firm's Zooming User Interface and mobile widget platform via Windows Mobile-based devices. The Zumobi UI originated in Microsoft's IP Ventures program under the ZenZui brand.

"Currently shipping on devices from more than 48 device makers with 125 mobile operators in 55 countries, Windows Mobile is one of the most accessible and familiar mobile computing platforms," said Zumobi CEO Eric Hertz in a prepared statement. "This strategic partnership benefits all of our constituencies -- consumers, developers, content providers, carriers and advertisers--and enables us to continue building momentum quickly with our audience of techno-culturists and mobile business users."

More than 140 devices in the marketplace worldwide are already based on Windows Mobile. Windows Mobile-based phones are designed for people to be productive on-the-go, all while having the ability to stay in touch with colleagues and friends.

“As we know, Zumobi is a strong complement to Windows Mobile in that both it and Microsoft offer our customers innovative yet easy ways to access all their information while they’re on the go — making their phone the best companion for their entire life,” added Hertz. Zumobi is compatible with Windows Mobile versions 5.0 and newer.

Zumobi revolutionizes the way people access, retrieve and share Web-based content on their mobile phones. Through an intuitive, lush user interface, Zumobi allows people to easily “bounce” in and out of snack-sized bits of the entertainment they want and to stay on top of the information they need throughout the day, while offering advertisers a better way to connect with consumers through their mobile phones.

Zumobi offers content from a broad range of mobile widgets or Tiles, including many from partners such as MTV Networks, AccuWeather.com, Traffic.com, FlightStats.com and OTOlabs, who developed Tiles for Vail Resorts and Fox Television’s “Family Guy.” [FierceWireless/FierceDeveloper]

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